The reason everyone loves offsite SEO

If Google decides a site no longer adheres to its quality guidelines, they may apply a site-wide penalty pushing the results down for every page. The more infractions, and the greater the seriousness of the infractions, the bigger the penalty and the further the site will drop. Give the search …

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Why has javascript been so popular?

I think the one thing that nobody talks about, that we should, is that there’s no right way. Right? Components such as H1 tags, the words used in your website meta description, content and keyword density, permalinks, and backlinks are some of many things that you can leverage to …

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Take a customer focused approach to walled garden sites

Content syndication is the term used for the tactical republishing of your original article on another third-party website. It’s particularly useful if you’re a smaller publisher or an up-and-coming writer who wants a larger audience. Consider the popular scenario where a product manufacturer, with its own eCommerce website …

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How often the content changes

Create original content. You also create quality content by making sure that your content is original. This means that not only should each page of your site have different content than every other page of your site, but it also means that you'll be docked for stealing the content of …

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Wait. Are sitemaps really that simple?

SEO results are only keenly felt long-term, and therefore it can be difficult for small business owners to see the value in taking time out of their day to write about their industry. We also recommend checking Google Tag Manager to take inventory of active scripts on your site. But …

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How you will benefit from 301 redirects

Developing an SEO strategy for your business can help draw consumer traffic to your website as well as grow your sales and revenue. If you want to optimize well for your city, state etc., make sure to sprinkle geographic search terms throughout. Include it in text as well as set …

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Organic search leads have a high close rate

Longer sentences are hard to follow onscreen. When possible, break longer sentences into multiple shorter sentences. Every Search Engines use different complex mathematical algorithms for generating Search Results. Different Search Engines perceive different elements of a web page including page title, content, meta description and then come up with their …

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How to Optimize for Voice Search

Over the years, I’ve gotten very far with my on-page SEO strategy. You’d be surprised: Smart on-page SEO and especially internal link structure can get you amazing results in search engines. Google found that over 50% of all searches are emanating from mobile phones. This means that you …

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Redirect checks

Incorporating relevance and trustworthiness into your link building strategy is an essential part of your ranking efforts. The sheer apparent complexity of SEO is enough to turn some people away entirely. Take a moment to consider some of the most popular websites you already have links going to on your …

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Has Google indexed you already?

Search engines will eventually find your site online, but that can take a while. To speed everything up, you should submit your website to the most popular search engines like Google, Yahoo, Bing, etc. Subheads are another overlooked SEO tactic and should be used whenever possible. If they consist of …

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Poor Migration

If someone hits their back button immediately after landing on a page, it tells Google in black-and-white: this is low quality page. That’s why Google uses “dwell time” to size up your content’s quality. If you are still basing your SEO strategy around keywords you should probably start …

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Take the keywords out and find another place to use it

Redirects are only needed when the URLs are changing. Any change in the URL path should be addressed with a 301 redirect. The authority of the domain is important and it needs to be addressed in any walkthrough of SEO. Google has devoted a great deal of time preventing people …

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It's a good idea to get your keyword in the beginning of your article

Many SEO experts agree that a website's inbound links will be crucial this year, with many contending that there importance will increase as search engine algorithms increase their attention on penalizing poor links. Headings give your web page structure and help search engines better determine what your page content is …

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How to Use Guest Posts for Backlinks

The basic premise of the “less is more” mindset is simple. If you optimized your website for 100 different keywords, no more than 10 of them would ever drive significant traffic to your site (and of those, two or three would drive the lion’s share of the traffic). The …

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Find the right Chinese keywords

Title tags and meta descriptions are important elements of your website’s content. The title tag and the meta description tags should include keywords relevant to the content of the web page they describe. This helps Search Engines understand what the page is about and index your web pages accordingly …

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Effective content production with limited resources

Crafting quality titles for product pages, articles, blog posts, lists and all other written content is what gets that content noticed by search engines. It might not make sense at first, but long and ugly titles containing lots of descriptive information are actually the best types of titles around. Backlinks …

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Adopt a responsive design

Anyone who is commenting on the blog will leave a backlink, which means, backlinking is a mode to drive traffic. Make sure, you are not commenting a random one, as it will serve you no good. The comments should be relevant and in that context only. Building an email list …

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